I’ve long heard that Domain Authority (DA) is more important than ever.

Apparently, as of late, SEO experts Brian Dean and Glen Allsopp have both cosigned this statement (if you will).

If you’re not familiar with either Brian or Glen, then take a moment to read up at Backlinko.com and Detailed.com respectively.

But I digress.

In a recent article posted by Glen, “How 16 Companies are Dominating the World’s Google Search Results”, he reveals how the perceived and varying range in Google search results is controlled by a handful of large corporate conglomerates.

Glen poses a very good question for all to consider, especially should a brand survive from garnering traffic from the ol’ great Google:

“Are the Google rankings I aim to get for myself and my clients actually controlled by just three hands full of companies?”

There are more than 500 million blogs out of 1.7 billion websites in the world. Now try to imagine how many links are in the world? Exactly, there are likely just as many web links as there are stars in the universe.

With over 200+ factors to rank websites in search engines, primarily Google, a healthy backlink profile carries substantial weight in whether or not a site ranks well or ever finds the light of day on Google’s page one search results.

Many bloggers, myself included, are so focused on producing content in hopes of increasing visibility and search ranking, that we often forget about the simple things in operating a blog.

Simple things like ensuring there are no to only a handful of all sorts of links that are not broken. The longer one blogs or the older the website, the greater the percentage for there to exist broken text and image links.

There are nearly 4.75 billion people connected via the Internet worldwide. That’s nearly 60 percent of the world’s population.

Once limited to the physical location where we reside, the Internet has vastly opened the door for everyone to connect with one another around the globe with a few simple keystrokes.

The Internet, especially search engines, has forever changed the way we live and do business. In fact, most of us now Google, Bing, or Baidu our way through daily living. But have you heard of The Bulgarian Search Engine?

If you were to peruse the list of domains owned by today’s guest, then you would likely conclude this individual is well on their way to becoming a “living legend” domain developer, if not already there in some aspects.

Having met today’s guest, Peter Askew, at Rick’s Asheville Meetup, he’s not short on life or domaining experience nor height, likely being one of the tallest, if not the tallest, domain investors and developers in the industry.

When a personal or business brand ceases to exist, whatever the case may be, one of the most overlooked items is the very domain name in which the brand developed its digital presence.

Investing in domain names for more than a decade now, I, as well as other domain investors, often find one person’s or business’ domain trash to be quite the domain treasure. Why?

If you’ve been around the domain industry two seconds or longer, then you’ve likely heard the name Rick Schwartz, also known as the DomainKing™.

He’s certainly not a new face to industry. A living legend, by many standards, not short on vision, stories, and facts/opinions about domain, business, and life in general, having held more than 30 jobs in a 5 year span.

How important or critical is having a sitemap for a website? Extremely important if you ask me.

The obvious current day need for a website sitemap is more so for SEO purposes, specifically search engines crawling the sitemap.

In fact, submitting one’s website sitemap to search engines is one of the first actions to take when launching a website, especially if you desire good ole’ SEO love for Google.

Nevertheless, one of the things likely forgotten or simply done away with is the use of a human-readable HTML sitemap.