What do unicorns and domains have to do with one another?

And to take it a step further, how do unicorns and domains make it into a book about dreaming?

Well, today’s podcast guest seamlessly captures her journey through a story about a gifted, creative lady with a vision destined to bring life to her way “too many” ideas.

Domain investor. Domain Developer. Domain Publisher/Editor. Famous Bodybuilder.

And one of these things is not like the other. Can you guess which one?

Of course, it’s the Famous Bodybuilder. While at surface level it doesn’t have much, if anything, to do with the type of domain professional, the name of today’s podcast guest is often confused in a name for all four.

“Celebrate what you’ve accomplished, but raise the bar a little higher each time you succeed.”
— Mia Hamm

Today’s podcast guest is a living example, a living legend in the domain industry as often said by some, of living a life that raises the bar in all he does.

The art of the deal is the name of the game, and today’s podcast guest has made a name for himself across varying industries for nearly 40-plus years, spanning from the industrial to the information age.

From funerals to insurance to flowers to coffee to search marketing and more, Bill McClure is certainly not shy when it comes to assessing and initiating deals — the good, the bad, and ugly.

The domain industry is quite small when compared to most industry and market segments. It’s mostly been a male-dominated industry, lacking ethnic and gender diversity.

However, the industry is growing, reaching and connecting with new audiences that look, live, and think differently than the status quo western-centric domain investor.

In fact, a number of domain investors are popping up around the globe, making not only a name for themselves but transfiguring their lives as they master buying and selling domain names to create generational wealth.

But with everything in life, buying and selling domain names is full of ups, downs, twists, turns, and everything in between. You win some. You lose some. And then, there are those that are simply a draw.

We rarely hear about these types of stories, if ever, but this is not the case for today’s podcast.

Today’s podcast guest is a long-time mover and shaker as a top leader, visionary, and strategist in the domain industry.

A bridge-builder with innate gifting in establishing and sustaining relationships with a wide range of people and personality types, she’s a one-of-a-kind personality that leaves an impressionable mark on one’s life upon encountering and engaging her.

With just over 2 billion websites on the world wide web, forever increasing second by second and minute by minute, a high percentage of websites don a .com domain. In fact, almost 75% of all globally registered TLDs are .com — that’s just over 150 million.

While most tend to choose and use .com as their preferred extension, there’s a growing number of personal and corporate brands selecting non .com domains to represent their digital presence.