Search Engine Marketing
A few months ago, I help to launch a website for a customer. This particular customer’s old website consisted of 4 different WordPress installations.
Yes, you read the last sentence correctly: 4 different WordPress websites.
At the time this customer contacted me inquiring about search marketing services, they had no clue that their website and 3 blogs were operating 4 different WordPress installs in a shared hosting environment.
None of the WordPress installs were updated. And to add insult to injury, there were plugins that hadn’t been updated as well as plugins installed and not being used.
Talk about slow as molasses? Continue reading
Amidst big brands such as Amazon, Walmart, and the list goes on, small businesses account for quite a bit of market share.
Google estimates that there are approximately 115 million small businesses in the world while the United States of Small Business Administration Office of Advocacy estimates that there are 28.8 million businesses in the US alone.
Of course, there’s much discussion to be had pertaining to what specific attributes must be realized to qualify as a small business. But I’m not writing to debate those finer points.
With both numbers on the rise annually, one has to wonder how small businesses are able to affordably differentiate themselves, especially when considering small businesses with a strict local or hyper-local presence.
How many oil change, dog grooming, nail salon and other local-centric business services do you pass daily going to and fro?
If you’re like me, then you’re likely surrounded by a growing number of small businesses, varying in name, peddling similar services in hopes that a potential customer remembers their business when the need arises.
Hoping that customers remember your business in a sea of competitive small businesses offerings is not a sound plan for existing or growing local market share.
But here’s something to ponder. Would you be interested in uniquely differentiating your business from the competition using an emoji domain? Continue reading
When new to domaining, there can often be a tendency to emotionally bid and buy expired domain names.
If familiar with expired domain auctions, specifically the GoDaddy aftermarket platform, then it’s likely you’ve been tempted to purchase closeout or buy-it-now domains for cheap.
You peruse the list and spot a desirable expired domain name that looks too good to be true.
You question yourself. How did this domain manage to slip through the cracks and off the radar of daily domain bidders in expired auction without a single bid?
The stars must have aligned for this expired domain and I to be united sings the voices in your head.
You buy the expired domain name thinking of the massive returns you’ll soon realize by developing or flipping.
Truth be told, we all have likely been down the path only to drop and not renew those domain gems we thought to have made us a fortune.
Don’t lose hope though. Today, I’m sharing with you a bit of insight to help you spot trending expiring domains that are undervalued. Continue reading
DNSeattle was everything it was billed to be and more.
The weather was perfect. The location and venue were great. There was a good selection of music, food, and beverage on hand.
And of course, there was not a shortage of domain hobbyists, investors, and professionals in attendance at Amazon’s campus (Terry Avenue) in downtown Seattle.
Don’t you just despise those long, ugly and gnarly WordPress Media Library links?
You know the ones I’m talking about, right?
The ones that looking something like this:
https://www.kickstartcommerce.com/wp-content/uploads/2017/04/21/article-one.pdf
I don’t know about you, but I long to make the “wp-content/uploads/2017/04/21/“ section of WordPress Media Library links vanish like visiting the Bermuda Triangle. But how? Continue reading
It has been said that a “picture is worth a thousands words”.
You don’t have to look to far these days to guarantee that statement.
And from the looks of it, it appears that we as a society are moving more and more towards pictures telling the stories of our lives.
Or maybe we’re coming full circle with the use of modernized pictures from our primitive years.
Nevertheless, we’re not talking about just any ole’ pictures. We’re talking about EMOJIS! Emojis can do now wrong and are on at this very moment, being used by all walks of life.
They’re the 💣, and have hit the 🎰 for sure this year!
Don’t believe me? Just ask Forbes… Continue reading
You’re likely a bit perplexed by the title, right?
No worries, because you’re not the only one perplexed by finding out that emoji domain names are a reality. 😮
Yes, the silly 😄, 😂, 😜 and other icons, also known as emojis, you send via text, email and across social networks daily.
They are even included in Google search results! Yes, Google has fallen in ❤️❤️❤️ with emojis, and started having mixed emoji results.
Per Fortune, even GoDaddy is getting in on the act to win over millennials with an emoji search engine for available emoji domains (more on this in a minute).
And if that’s not enough, emojis are set to hit the big screen August 2017 🎥. Continue reading
