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About
    Meet Alvin Brown
    Contact
Domain Investing
    Getting Started
    Why Domains Cost So Much
    When Buying Domains...
    Buying & Selling Domain Names
    Finding & Buying Expired Domains
Domain Aftermarket
    Today's Domain Auctions
    Expiring No-Bid Domains
    Expiring Emoji Domains
Events
Podcast
Resources
    Who Owns Premium Domain Names
    Free Local Domain SEO Guide
    Free Geo Domain Guide
    Domains In The Wild
    Advertise Your Domain Names
    How-To Guides
    WordPress Tutorials
Kickstart Commerce - Digital strategies for greater customer growth and revenue
  • About
    • Meet Alvin Brown
    • Contact
  • Domain Investing
    • Getting Started
    • Why Domains Cost So Much
    • When Buying Domains…
    • Buying & Selling Domain Names
    • Finding & Buying Expired Domains
  • Domain Aftermarket
    • Today’s Domain Auctions
    • Expiring No-Bid Domains
    • Expiring Emoji Domains
  • Events
  • Podcast
  • Resources
    • Who Owns Premium Domain Names
    • Free Local Domain SEO Guide
    • Free Geo Domain Guide
    • Domains In The Wild
    • Advertise Your Domain Names
    • How-To Guides
    • WordPress Tutorials
Browsing Category
Search Engine Marketing
Content Marketing Link Building Optimization Ranking Search Engine Marketing

Penguin 3.0 rollout made it just in time for holiday madness.

October 24, 2014 No Comments
Written by: Alvin Brown

Penguin 3.0 RolloutGray Thursday, Black Friday, Small Business Saturday, Cyber Monday, and holiday shopping is fast closing in on us as we near the end of 2014. And if that’s not enough to ask and prepare for, Google has begun the holiday season kicking off the last Penguin 3.0 update.

It’s been a while since we last posted about mad Pandas and Penguins being unleashed throughout the web. Well, that all changed and continues to change as of October 17th with the rollout of Penguin 3.0.

The latest rollout is not complete as of yet. Therefore, it will be a few weeks before any of us really truly know the damage caused by this update.

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Domain Names Exact Match Head Keywords Keywords Microsites Ranking

Is Ebola.com really worth $150,000?

October 16, 2014 No Comments
Written by: Alvin Brown

Sometimes you can do more harm trying to sell a domain during a news frenzy, than any other time.

I make this statement based on perusing various domaining news bytes and coming across an article entitled, “‘Ebola.com’ can be yours for $150,000”.

The article, written by CNBC’s Jeff Daniels, focuses on Jon Schultz, the owner of premium domain Ebola.com, and his interest to sell the domain name after purchasing it for an undisclosed amount in 2008.

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Domain Names Microsites Optimization Ranking

The Death of the Home Page, Microsites and New Domain Extensions

October 14, 2014 No Comments
Written by: Alvin Brown

I recently read a Clickz.com article that I thought was quite interesting entitled “The Home Page Is Dead and Microsites Are the Future – What That Means for New gTLDs”.

It’s a very intriguing article based on the premise that website home pages are dying by the wayside due to more companies using microsites in the future to shorten the sales conversion process.

The author, Jennifer Wolfe, briefly discusses her experience of trying to book a hotel using Marriott.com.

In short, she was unable to to find the hotel that she walked past daily because the home page did not have an effective way to search for hotels and was organized in an ineffective manner.

So what did Wolfe do when met with an antiquated home page?

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Reading time: 3 min
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Domain Names Exact Match How-To Guide Leasing Optimization Ranking Search Engine Marketing

Why domain buyers should do simple math before making a domain name offer.

October 7, 2014 1 Comment
Written by: Alvin Brown

I’ve written several posts about finding and buying domains, how to lease domains, why domains cost so much, and the new domain name extensions versus .com domains, to name a few.

No matter what I’ve written about in the past, present, or future, there will always be domain buyers, whether end-user customers or domain investors, who send in a lowball offer or counter with an offer that’s not worth the time to entertain.

Although I choose to respond, I’ve noticed domain buyers that are business owners, those who use their business address to inquire about the price of a domain, tend to undervalue domain pricing when attempting to purchase a domain I own. Most of these business owners are offended when they inquire about a domain, and I respond with 5 or 6-figure values.  Most say, “No thanks, I’ll register a different domain name.”

I’m met with terse comments and responses that I wouldn’t dare mention or even say to the face of a person that I so desperately want to buy something. Let’s say that most comments are in the neighborhood of “you’ve lost your mind” or “you’re the scum of capitalism.”

I don’t mind the comments. After all, to some extent, everyone is entitled to their opinion in expressing the first amendment.

Regardless of the inquiry and responses that follow, I make every effort to break down and explain my domain pricing strategy in great detail for each business owner to understand as it relates to their respective industry. Here’s why…

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Domain Names Exact Match How-To Guide Leasing Ranking Search Engine Marketing

Domain name buying with an intent to use the domain

September 22, 2014 No Comments
Written by: Alvin Brown

It never fails that I receive a domain inquiry in regards to buying a domain name I own, or questioning whether the domain name is for sale and how much.

Most of the time, such domain inquiries are nothing more than tire kickers that have no intent to buy.

Such tire kickers inquire only to either curse me to the hills and back, try to threaten me with legal action with no leg to stand on, or they try to explain to me why I’m asking too much for the desired domain.

No matter their negative response, such inquirers end up right back where they started: not owning the domain!

Most of the unsuccessful buyers settle for a hand-registered domain that is nothing more than a cheap knockoff of the domain they really desire.

However, there are those few occasions where someone will lowball me for a domain and respond to my counter with a substantially higher amount than their initial offering.

I tend to sell 90% of those types of domain inquiries.

All in all, like everything else in life, you can’t judge a book by its cover when initially fielding domain inquiries.

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How-To Guide Keywords Optimization Optimization Tools Ranking Search Engine Marketing Social Media Video Marketing

3 Actions That Destroy YouTube Video Rankings

September 9, 2014 2 Comments
Written by: Alvin Brown

With YouTube video viewing on the rise due to exponential mobile and tablet use, individuals and businesses are desperately trying to find feasible methods to increase their YouTube views, comments and likes.

Everyone is competing to have their video ranked for a multitude of keywords. The hope is that their video will snowball and become a viral sensation.

For some, having their YouTube videos go viral is the difference in their business being in the red or black for the entire year.

With much on the line, personally and professionally, many businesses posting YouTube videos are willing to try just about anything to increase their subscribership and viewership numbers.

But today, I’ll share with you the 3 top actions you shouldn’t take when trying to increase your YouTube video viewership and subscribership numbers. The actions that I’ll discuss will definitely decrease, if not destroy, your YouTube video rankings in search engines.

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Content Marketing Link Building Optimization Ranking Search Engine Marketing Social Media

Lessons Learned From Google Pulling The Plug On Authorship

September 1, 2014 No Comments
Written by: Alvin Brown

Well, if you haven’t heard by now, Google has pulled the plug on yet another one of it’s multi-year experiments: Google Authorship. It’s kind of surprising to see put an axe to Google Authorship, but I’ve also seen stranger things such as when Google pulled the plug on Google Reader (which I so LOVED!).

But truthfully speaking, I should have known Google Authorship wasn’t going to stand the test of time when Google Author Stats went missing in Google Webmaster Tools.

Why I Think Google Authorship Was Created In The First Place

It’s almost as if Google creates products for the sole sake of gaining an extra step in the search market which they already own and are in full command. Personally, I think Google products that have been a flash in the pan were nothing more than loss leaders. Why do I think this?

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IMPORTANT NOTICE: This blog abides by word of mouth marketing standards. Kickstart Commerce believes in honesty of relationship, opinion and identity. Unless explicitly stated, Kickstart Commerce does not endorse any advertiser on this website. Advertisements and links may take visitors to external websites. Kickstart Commerce is not responsible or liable for products, services, or content found on any other website. With no additional cost to you, Kickstart Commerce will earn an affiliate commission for any purchases you make clicking links on this site. CONSIDER ALL LINKS CLICKED TO BE AFFILIATE LINKS UNLESS OTHERWISE STATED. Finally, all domain auctions are researched by and are the opinion of Alvin W. Brown, Jr. Please do your own due diligence of each domain, and buy only domains that you consider and think are good investments.

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