Like most domainers, I’ve been watching and reading about the new gTLDs, also known as general top-level domain names or new domain extensions, for over a year now, following TheDomains.com, Rick Schwartz, Morgan Linton, and other domainers.
1And1.com created a great commercial that was well positioned, but what a waste of time and money in my opinion.
To think that 1And1.com wasted nearly 50 million dollars in one-time new gTLD advertising just baffles me to no end.
And for the record, I’ve not seen that same 1And1.com commercial advertising for new gTLDS since my post.
But I digress.
Personally, I’ve taken the stance that domain names, especially premium and super-premium keyword domain names, using new gTLDs are not going to be as successful as .com domain names.