So, you’ve got a business to run and customers to serve every waking hour of the business day.
Include a personal life, the occasional potty break, eating and sleeping, and there’s not room left for much more, right?
But like the competition, you want to increase your website’s visibility in search ranking in hopes of reaching more customers and closing more sales, right?
But how? After all, you manage to establish a decent content marketing strategy, and are off to the races consistently writing and publishing content.
Then a few months into your content marketing excursion, or maybe you’re in the planning stage if you move a bit slower, you realize that content marketing is as much a full-time assignment as serving your customers.
You write and schedule post after post with keyword after keyword focus only to see minimal traffic and search ranking increase.
You have the first part of the equation down, which is writing, scheduling and publishing content that’s engaging to your reader audience (potential customers).
Although search engines are finding and indexing your content to share with the world of readers and potential customers in need of your business offering, what are you doing to share your content outside the walls of your website?