One of the most elusive topics surrounding domain investing is type-in traffic. There are many schools of thought on this topic.
In short, I define and qualify domain type-in traffic as visitors typing a domain name into a web browser and landing a single web page (not a fully developed website) — completely bypassing search engines altogether.
Now many are quick to blur the lines between domain parking and domain type-in traffic. They are two different things, yet one relies on the other.
In this case, domain parking can rely on domain type-in traffic, but not exclusively. A domain can be parked and display ad links that visitors click on to generate domain parking revenue.
On the other hand, domain type-in traffic is simply the number of times visitors type in the domain into a web browser with no search engine help included.
Domain type-in traffic doesn’t automatically result in revenue, although it can if the destination offers products, services, or a call to action that is in alignment with the visitor’s expectation.
It doesn’t take long after entering into domain investing to hear about the heyday of early investors buying keyword domains for the avalanche of type-in traffic.
Most domain investors, especially those early in their journey, are fast on the hunt to discover undeveloped domain gems with thousands of visits daily.
Do domains with exponential type-in traffic, like in the days of old, actually, exist today?
And if they do exist, how and where does one go about discovering, measuring, and procuring such domains?