Why the bulk-reg question still lingers, and what prior years have taught and keep teaching us.
Years ago, I asked a simple question: Is bulk hand-registering domains actually worth the time and money?
At the time, the domain world was in full hand-reg mode. Ali Zandi registered 4,600 domains in one shot. Josh at DSAD was treating bulk regs like a daily workout. Rick Schwartz was mining the phonebook for custom domains. It wasn’t just a strategy—it was the strategy.
Fast-forward years later, and the question hasn’t gone away. If anything, it’s gotten more complicated.







