Optimal, profitable management is the key to almost any and everything thriving and growing with abundant life.

Such a statement is quite critical to the domain industry, specifically critical for domain investors with sprawling domain portfolios.

If only the rule of thumb were that profitability and a domain portfolio’s sprawl were in direct relationship with one another, then life would be a dream. But the reality is that not all domains and domain portfolios are equal.

With a myriad of strategies to assemble new or purchase existing domain portfolios, one of the most critical considerations to be made before one begins is a bonafide method to manage one’s way into sustained profitability.

There are more than 500 million blogs out of 1.7 billion websites in the world. Now try to imagine how many links are in the world. Exactly, there are likely just as many web links as there are stars in the universe.

With over 200+ factors to rank websites in search engines, primarily Google, a healthy backlink profile carries substantial weight in whether or not a site ranks well or ever finds the light of day on Google’s page one search results.

Many bloggers, myself included, are so focused on producing content in hopes of increasing visibility and search ranking that we often forget about the simple things in operating a blog.

Simple things like ensuring there are no to only a handful of all sorts of links that are not broken. The longer one blogs or, the older the website, the greater the percentage for broken text and image links to exist.

This is the question George Verdugo, a successful long-time domain investor and serial developer, tweeted last week in hopes of uncovering a few undervalued domain assets.

If you’ve been around the domain industry two seconds or longer, then you’ve likely heard the name Rick Schwartz, also known as the DomainKing™.

He’s certainly not a new face to industry. A living legend, by many standards, not short on vision, stories, and facts/opinions about domain, business, and life in general, having held more than 30 jobs in a 5 year span.

When I started my journey of podcasting, I knew not one thing about podcasting. I had no clue how to prepare for a podcast, how to find guests, how to achieve an optimal mix, how to record a podcast, or how to host a podcast.

Thank goodness technology has come a long way from the days of having to invest tens of thousands of dollars in the latest equipment to record and host audio and video files on a server and having to custom development a player to support playback.

Imagine how excited I was to discover how easy it was to record a podcast using the Voice Memos app when flying solo, and then Zoom.us or Skype when virtually interviewing parties of one or more.

Then, add in a user-friendly hosting service like Podbean — a podcast publishing and monetization service, providing free and premium hosting packages for individuals and businesses — that fully integrates publishing, management, syndication, and analysis tools. 

How important or critical is having a sitemap for a website? Extremely important if you ask me.

The obvious current-day need for a website sitemap is more so for SEO purposes. Specifically, search engines crawl the sitemap.

In fact, submitting one’s website sitemap to search engines is one of the first actions to take when launching a website, especially if you desire good ole’ SEO love for Google.

Nevertheless, one of the things likely forgotten or simply done away with is the use of a human-readable HTML sitemap.

While still in its infancy, “emoji marketing” is gaining steam as each day passes, and a growing number of personal and corporate brands are adding emoji to their marketing toolbox and strategy.

From Hubspot to Visme to Neil Patel to “The Emoji Experts”, all of the aforementioned personal and corporate brands see no end to emoji marketing, having published their own emoji marketing guides, predictions and case studies.

As millennials $200 billion buying power grows, not including Gen Z’s influential buying power of $153 billion arriving to the market, emoji marketing is poised to reach unprecedented proportions of revenue for personal and corporate brands.

Not only are tech-related companies making good use of emoji to reach and serve more companies, but longstanding industries, such as the jewelry industry, are rolling up their sleeves and establishing their brands using emoji too.