Domain valuation conversations are likely the most spirited and opinionated conversations one can witness or engage in with industry professionals.

Even closing in on 30 years since the early 90’s digital gold rush for sacred .com domains, there are a wide range of formulas and methods tossed around to gauge a domain’s valuation.

From the Rosener Equation to search traffic estimation to type-in traffic to cost-per-lead to cost-per-click to revenue multiples, there are countless ways for one to calculate a domain’s worth.

Welcome back to the latest The Week in Review for Emoji Domains.

It’s been quiet on the emoji domain sales front the last couple of months. Per DNAcademy, the last big emoji domain sale closed December 16th, 2017 at $3.1K — 😎.ws.

But from the looks of the latest action this week, emoji domain sales may have sprung to life! 🤩

A little over five years ago, I accidentally stumbled upon something that forever altered my domain development experience: geo service domains.

Sometimes categorized as exact-match or partial-match domains, I encountered a geo service domain via GoDaddy’s expired domain buy-it-now/closeout auctions for a suburb of the greater Austin, Texas metro.

Although Google had issued an exact match domain update that devalued and slightly lessen exact match domains’ ranking, I decided to take a chance on developing my newly discovered geo service domain.

Little did I realize my development and SEO prowess would produce a page one ranking geo service domain website.

Years later, and many new and existing domain investors still question whether or not geo service domains are worth investing in.  That’s the question will attempt to answer in today’s podcast.

Although the temp has dropped 40-45 degrees here in Austin in less than 24 hours, things are heating up as Register.TO launched a Secret Sale of all products and services.

A few weeks ago, I received an email and comment from a reader searching for an easy method to create WordPress posts and pages using PHP programmatically.

The reader was successfully able to create a WordPress post and page using the tutorial, but shed light on another challenge when creating an automated post:

How does one set a featured image for a programmatically created post?

Welcome back! I’ve been quite busy writing and producing a number of NEW written articles, podcasts, and videos — soon to be released!

Nevertheless, it’s been a month or so since our last domain interview, and fortunately, that all changes today. 😉

If you’re a college or college-bound student, or know folks who are in this phase of life, then you’ll want to read and share today’s interview.

At least a couple of times a month, this is the most commonly asked question I field from new domain investors hoping to dive into domain investing.

Or I’m questioned about evaluating a list of potential domains to be purchased by a new investor.

On the surface, both opportunities appear to be simple, straightforward questions not requiring much thought, yet both options are odd and challenging for me to answer objectively. Why?