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Digital strategies generating customer growth and revenue.

Mini Sites

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If you have a website — which is nearly everyone and their grandmother — and have not implemented a newsletter or mailing list sign up form, then you are totally missing out on a good monetization opportunity.

And if you carelessly shrug your shoulders at the thought of possibly monetizing your website, then at least think about the opportunity of growing organic traffic.

Executing a sound popup form upon scroll, entry, or exit, or a sidebar, footer, or header sign up form is a MUST for every website I develop. Why? Continue reading

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A very common theme in the domain industry is venturing into the abyss of domain development. Domain investors often times are lead to consider domain development for a number of reasons.

Domain investors often conclude how lucrative the opportunity of domain development can be to increase the domain’s overall value as well as the opportunity for residual income by way of a full-fledge online business.

From personal experience, domain development is very much as deceiving as attempting to understand truly how big an iceberg is at surface level. Continue reading

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When entering into the domain industry with great hopes, wishes, and dreams of striking it rich as a domain investor, most domain investors would ever imagine having to mortgage their house in order for their dream to be realized.

Well, that very thought as well as few others was considered by Drew Wash — a long-time domain investor, and entrepreneur of MovingSites.com, a host of website communities designed to bring experts together. Continue reading

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A little over five years ago, I accidentally stumbled upon something that forever altered my domain development experience: geo service domains.

Sometimes categorized as exact-match or partial-match domains, I encountered a geo service domain via GoDaddy’s expired domain buy-it-now/closeout auctions for a suburb of the greater Austin, Texas metro.

Although Google had issued an exact match domain update that devalued and slightly lessen exact match domains’ ranking, I decided to take a chance on developing my newly discovered geo service domain.

Little did I realize my development and SEO prowess would produce a page one ranking geo service domain website.

Years later, and many new and existing domain investors still question whether or not geo service domains are worth investing in.  That’s the question will attempt to answer in today’s podcast. Continue reading

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From week to week, I receive a number and variety of wide-ranging questions and inquiries pertaining to WordPress websites.

I recently received an inquiry in regards to how easy or difficult it is to password protect an entire WordPress website from the general public.

Of course, there are a number of ways to achieve a fully protected and private WordPress website. Continue reading

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Have you ever wondered how to track online ad or link traffic from external websites to your website using Google Analytics?

Tracking online traffic, web traffic in general, is often a topic causing many persons to glaze over, literally and figuratively.

Truth is tracking web traffic is quite simple. In fact, you encounter trackable links daily as you use the web to perform a variety of tasks, yet you may not have realized it upon first glance.

Nevertheless, there’s no excuse today for website owners and operators to be in the dark on the origin of website traffic.

There are a growing number of non-paid and paid web analytics services available, varying in level of complexity, to help uncover where from and who is sending traffic to your website.

And although I won’t cover all the the tools, there is a FREE and easy-to-use tool that allows you to track web traffic to your website. Continue reading

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I received an email yesterday afternoon from GoDaddy that reminded me I have two websites that I’ve not transitioned to HTTPS.

In the last few years, there has been an uptick in the number of websites that have transitioned from HTTP to strictly HTTPS.

Of course, many website owners transitioned their websites to HTTPS from HTTP upon hearing Google would consider and likely bump website search rankings for those in full HTTPS compliance.

Nevertheless, the interesting thing about the GoDaddy email is that it is stoked with a bit of subliminal fear using a number of terms throughout the email multiple times. Continue reading



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