Over the weekend, I had an opportunity to catch up on a few articles pertaining to SEO.
One of the articles isn’t an article as much as a tutorial video. I’m not certain it’s a tutorial video either, as much as it is a knowledge share.
Nevertheless, the knowledge share is by Rand Fishkin. If you’re unfamiliar with Rand, his background, and his expertise as owner and founder of Moz.com, then you’re missing out on value-add content applicable to growing your business.
Rand randomly chooses a topic to share and expound upon each Friday for the search marketing and business world to gain greater insight. He shares by way of a video called Whiteboard Friday.
If you don’t subscribe, then you ought to go forward. You’re missing out on a lot by not subscribing.
In this edition of Whiteboard Friday, Rand talks about one of the most imperative a decision a business makes about its digital presence: selecting a domain name.
Whether good, bad, or plain Jane ugly results, you’ll live with the consequences of the selected domain name for your business.