February 11, 2015 » Kickstart Commerce

Content Marketing Head Keywords How-To Guide Keywords Optimization Optimization Tools Pay-Per-Click Ranking Search Engine Marketing Social Media Video Marketing

Why small businesses shouldn’t pass on YouTube ads

February 11, 2015 No Comments

Written by: Alvin Brown

If I were to take a poll throughout the world, my guess would be that most small businesses advertise via the following sources:

YellowPages.com
Local Newspaper
Local Magazine
Community Newsletter
Radio
News
Facebook, Twitter, Linked and Google

There are probably many more, but those are just the common ones and in no specific order.

But there is one advertising source that I’m seeing small businesses pass on, and it’s a great and affordable pay-per-click advertising opportunity: YouTube ads.

In comparison to the traditional advertising opportunities briefly mentioned, excluding Facebook, Twitter, LinkedIn and Google, YouTube costs are merely a fraction of the cost of those listed sources, and is a pay-per-click cost model unlike the others.

So why should your small business not pass on YouTube ads?

If you said no with researching from A to Z, then I suggest you research the YouTube Ad numbers and feasibility before blindly saying no, and here’s why…

Reading time: 3 min