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Digital strategies generating customer growth and revenue.

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Domain parking has long been dead, especially when parking subpar domains.

I own a handful of domains, redirecting to GoDaddy’s CashParking service, that have managed to pay for themselves as a handful of domains within the portfolio on an annual basis.

Now that’s not saying much since I currently operate and manage a domain portfolio just over 2000.

Nevertheless, every bit of parking revenue helps supplement between my buy-now Afternic strategy and 3rd-party negotiations.

That’s why today’s email from GoDaddy about their launching of a newly designed CashParking page layout was music to my ears.  Here’s the email from GoDaddy:

The new CashParking page is designed to drive revenue.

Our new CashParking landing pages have been redesigned with a new layout optimized for searches and ads. This is to help you easily monetize traffic on your undeveloped domains to increase revenue.

Improvements include:

  • Higher click-through rate resulting in higher revenue.
  • Faster page load times.
  • Customizable and optimized keywords.

You don’t have to do a thing. There’s nothing to click, set-up or review. We continue to improve our products to serve you better, so just relax and enjoy your domain being monetized.

Check out your domain to see the new design.

I likely won’t, nor will you, become a millionaire simply parking domains (but hey, never know!). However, anything to help easily monetize traffic and increase the number of legit domain inquiries is a help. It’s certainly better than a goose egg.

GoDaddy appears to have already rolled out the new mobile-friendly changes based on visiting a few parked domains (see example below).

GoDaddy’s new CashParking pages

I believe it to be a step in the right direction. Previous pages were designed using a lighter experience, much more white space, and blue underlined text links for ads as well as the “Interested in this domain” text link to an inquiry form.

While I prefer the darker experience with a pop of green for the notification bar with a link and phone number to purchase domain when it’s for sale, only time will tell as will my bank account.

What do you think of GoDaddy’s new CashParking pages?

Meet Alvin Brown

He's an experienced and passionate serial entrepreneur, founder and publisher of Kickstart Commerce. Alvin possesses a great love for startups dominating their market using profitable digital strategies for greater commerce.

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