Domain parking has long been dead, especially when parking subpar domains.
I own a handful of domains, redirecting to GoDaddy’s CashParking service, that have managed to pay for themselves as a handful of domains within the portfolio on an annual basis.
Now that’s not saying much since I currently operate and manage a domain portfolio just over 2000.
Nevertheless, every bit of parking revenue helps supplement between my buy-now Afternic strategy and 3rd-party negotiations.
That’s why today’s email from GoDaddy about their launching of a newly designed CashParking page layout was music to my ears. Here’s the email from GoDaddy:
The new CashParking page is designed to drive revenue.
Our new CashParking landing pages have been redesigned with a new layout optimized for searches and ads. This is to help you easily monetize traffic on your undeveloped domains to increase revenue.
- Higher click-through rate resulting in higher revenue.
- Faster page load times.
- Customizable and optimized keywords.
You don’t have to do a thing. There’s nothing to click, set-up or review. We continue to improve our products to serve you better, so just relax and enjoy your domain being monetized.
Check out your domain to see the new design.
I likely won’t, nor will you, become a millionaire simply parking domains (but hey, never know!). However, anything to help easily monetize traffic and increase the number of legit domain inquiries is a help. It’s certainly better than a goose egg.
GoDaddy appears to have already rolled out the new mobile-friendly changes based on visiting a few parked domains (see example below).
I believe it to be a step in the right direction. Previous pages were designed using a lighter experience, much more white space, and blue underlined text links for ads as well as the “Interested in this domain” text link to an inquiry form.
While I prefer the darker experience with a pop of green for the notification bar with a link and phone number to purchase domain when it’s for sale, only time will tell as will my bank account.