Looks like GoDaddy is pushing for the new domains, also known as new domain extensions or general top-level domains (gTLDs) using a fresh new look and pop of orange on their new homepage.
Too, the irony is that they also push a discount for .com domains at the very top of the page in a pop of orange (see below).
The updated home page is definitely better than the muscled-up Danica although you can keep scrolling to be scared out of your wits with a good size image of a beefed-up Danica. But I digress.
From the looks of the new homepage, it appears they’ve aligned the new domain extensions per their liking or suggestive purchase pattern of .club, .email, .guru, .reviews, .today, and .directory.
Out of the listed domain extensions on GoDaddy’s homepage, .guru is on fire closing in on 50K+ new domain names being registered (see ntldstats.com).