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Digital strategies generating customer growth and revenue.

Domain Names

Reading Time: 3 minutes

Month after month, I tirelessly search and peruse the Internet for digital strategy topics to create new or update existing article, tutorial, video, and podcast content.

While performing keyword research for an upcoming article and possible podcast, I stumbled upon an interesting search result pertaining to a new domain name leasing marketplace just for apps. Continue reading

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No sooner than a person is introduced to domain investing, affectionately known as “domaining” by domain investors as known as “domainers”, that they soon encounter the ramifications of legally transacting payment and agreement of domains.

Most new investors, a few old ones too, blindly play the payment roulette game when using PayPal or a non-secure payment method when transacting payment and agreement of domains.

Individuals soon come to find out they robbed themselves blind from receiving payment as well as losing their domain in the most horrific cases due to payment clawback, chargeback or disputed credit card payment by purchaser.  Continue reading

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While attending and participating at MERGE! this year, I had the privilege of meeting and moderating a panel — Secrets of Domain Leasing — that included Stevan Lieberman (opposite end of panel from myself), IP Attorney at Greenberg and Lieberman. Continue reading

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Emoji domains burst onto the scene over a year or so ago with a handful of domain investors, speculators, and hobbyists registering nearly 21,000 .WS emoji domains and a few hundred .TO emoji domains.

While the emoji domain craze has subsided with just under 1,500 .WS domains registered (best guess) and mostly single-character, the market for emoji domains has started the journey towards emoji marketing education and usage. Continue reading

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Whether a domain buyer or seller, one of the most challenging questions to answer realistically is how much a given domain is worth?

While one person could think their domain should be valued at 6-7 figures, another person would scoff at such a valuation, rendering the domain’s value as a few hundred dollars on the best day, or simply worthless. Continue reading



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