Figuring out what to name your company is just the tip of the iceberg, especially when hoping to secure a matching .com domain for a web presence.

Whether you’re in the pre-launch stage of your business, or you’ve been in business a number of years and in search of an upgrade domain, there are many things and actions to consider when selecting a domain to best represent your brand — especially when the domain is registered and owned by someone else.

Before you pick up the phone to call or send an email inquiry, you’ll need to establish a game plan for how you will conduct yourself and the domain name negotiation process from beginning to end.

As with many things in this life, there is a right and wrong way to approach inquiring about the purchase of a domain name.

Listen to my latest podcast as I discuss 9 things not to say or do when buying a domain name, and how to approach domain buying that creates a win-win situation for all parties involved.

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Written by Alvin Brown
He's an experienced and passionate serial entrepreneur, founder and publisher of Kickstart Commerce. Alvin possesses a great love for startups dominating their market using profitable digital strategies for greater commerce.