Today I’ll share with you one of the best-kept secrets to boosting search rankings while lowering a website’s bounce rate.

Oftentimes, websites are launched having a design and architecture of a Tesla, while the content marketing and content itself has the power of a moped at most.

I’m often questioned about how to achieve consistent website search rankings across major search engines a few times a week.

From spinning content to private blog networks to paying less-than-stellar content writers for sub-par content, there are many methods to attempt to boost search rankings.

But one thing I’ve discovered across two decades and counting online about consistently ranking websites is that their content does the following:

If you’ve not heard about the shot around the world known as the General Data Protection Regulation (GDPR) and all it impacts, then where have you been?

GDPR is now less than a month away (May 25, 2018), and has greatly impacted a number of entities, both personal and business, worldwide, especially domain registrars.

What is looming in growing uncertainty is how ICANN will respond accordingly to the impact of GDPR on Whois services — which are used by a number of registries, registrars, domain investors and the general public to conduct business on a daily.

From Ali Zandi to Josh E to Rick Schwartz, it’s always interesting and entertaining to watch industry vets do their thing — especially when the topic is hand-registering domains.

It’s been almost a year since Ali Zandi went on a spree hand registering nearly 4,600 .com domains via a FastHost.com promotion.

And ole’ Josh from DSAD.com is a regular hand-reg domain type of guy that’s always down for a bulk hand-reg and quick-flip domain challenge.

As for Rick Schwartz (Domain King), he was interviewed nearly 4 years ago via DomainSherpa.com about his thought process when hand-regging domains.

I distinctly remember this DomainSherpa interview — born from a DomainSherpa Challenge requesting Sherpas put their domain prowess on display hand-regging undervalued domains.

At the time, I didn’t know what to make of Rick’s hand-regging domains for nearly 8 hours spread across 2-3 days.

When starting a business these days, one quickly encounters how challenging it is to reconcile a business name and the available matching .com domain that passes the radio test.

If you like most business owners, then you’ve likely not heard of the domain radio test or understand the importance it plays to your business and its digital presence. 

A little over five years ago, I accidentally stumbled upon something that forever altered my domain development experience: geo service domains.

Sometimes categorized as exact-match or partial-match domains, I encountered a geo service domain via GoDaddy’s expired domain buy-it-now/closeout auctions for a suburb of the greater Austin, Texas metro.

Although Google had issued an exact match domain update that devalued and slightly lessen exact match domains’ ranking, I decided to take a chance on developing my newly discovered geo service domain.

Little did I realize my development and SEO prowess would produce a page one ranking geo service domain website.

Years later, and many new and existing domain investors still question whether or not geo service domains are worth investing in.  That’s the question will attempt to answer in today’s podcast.

Welcome back! I’ve been quite busy writing and producing a number of NEW written articles, podcasts, and videos — soon to be released!

Nevertheless, it’s been a month or so since our last domain interview, and fortunately, that all changes today. 😉

If you’re a college or college-bound student, or know folks who are in this phase of life, then you’ll want to read and share today’s interview.

Not much has changed with the domain name search experience since the early days of the internet.

The process in and of itself is timeless in general. I mean, a person either has a dream or idea about launching a website of some sort, and they visit a domain registrar of their choice to verify domain availability.

If the .com domain is taken (which is highly likely these days), then searchers likely append or prepend words or letters, in some cases, they add hyphens or dashes or get cute with adding or removing an assortment of letters to create a brandable domain.

Nevertheless, searchers spend a lot of time searching and hoping their domain of choice is available while using a less-than-stellar domain name search user experience.

While attending NamesCon 2018, I attended a Tools Talk (Why Searching For A Domain Name Sucks) given by Tony Kim, Chief Marketing Officer of Hexonet, that outlined Hexonet’s three-pronged strategy for transforming the future of the domain name search experience.