Many often credit computer engineer Ray Tomlinson as the person to have birthed digital marketing by sending the first-ever email in 1971.

Whether it was him or not, no one can argue the fact that digital marketing has forever changed the way we live and do business across the globe.

Digital marketing has evolved and continues to evolve. From computers to the internet to smartphones and more to come, we live our lives through devices in one way, shape, or form.

What’s most intriguing is that we live bound to the critical undergirding of a numerical label known as the internet protocol address, often disguised as a human-readable, unique domain name.

The better the domain name, the more likely your family, friends, vendors, and customers are apt to remember and visit your name time and time again.

Otherwise, if your domain is hard to remember, then it’s much like building a business miles away from the main thoroughfare.

Not many people will ever know you and your business exists.  In fact, you’ll invest exuberant amounts of time and money introducing your brand over and over again.

For this reason, it’s imperative to qualify, buy, and develop the best representation of your industry or branding for your business or personal brand.

We’re going to party down under with today’s podcast guest. He lives literally the furthest location on earth from Austin, Texas.

If you don’t have a clue as to where he lives and didn’t catch the opening line, then tune in as we journey across the globe to the capital of Western Australia: Perth. Who lives in Perth, you ask?

2020 has certainly been a year of digital transformation and digital empowerment. In fact, the global economy has realized four years of growth in 10 months since COVID forever changed how we live and do business.

COVID is a lingering health nightmare that we all wish would end. Yet, COVID has forced brands of all types and sizes, including consumers, suppliers/vendors, etc., to embrace a progressively digital global economy.

Here’s a look at the top 5 podcasts for Kickstart Commerce in October, ranked by the total number of monthly downloads:

Entering into domain investing is a bit like playing an endless game of whack-a-mole. It’s all fun and games until you exhaust all resources without ever recovering the initial investment.

The buying part of the equation seems easy to the untrained eye as does the selling domains. I mean, after all, it’s buy low and sell high. It’s not rocket science to do such a thing, right?

“If I only knew then what I know now…”

These are likely the words of a many a persons throughout the course of life. More so, these are familiar words said often by domain investors that realize a few, if not all, of the first-time investing blunders.

But for domain investors that overcome or narrowly miss such blunders — chasing trends or news cycles, bulk registering at full price, and focusing only on buying, to name a few, the sky is the limit.

Let me guess, you have no problem buyings domains at a lightning-fast pace, yet struggle to no end to sell the same domains, right?

The bad news is that I’m no miracle worker. So that means I’m not of much help to you if you’ve purchased domains no one else wants. The only miracle of a recommendation I can make is to simply drop your names and start over — especially if you’ve you listed on major aftermarket platforms like Dan.com, Afternic.com, Sedo.com, and SquadHelp.com.

However, the good news is that today’s podcast aims to equip and empower you with proven outbound strategies and best practices — if you’re willing to put in the effort and work. Don’t expect anyone else to work a miracle for you and you’re not willing to do so yourself.

Today’s podcast guests, Jason Eisler, and Yogi Solanki, have put (and continue to do so) in countless hours tirelessly refining their domain outbound strategies daily.