The last Hump Day of 2015 is here! Some of us are sleeping the week away due to not having to go to work. But for those of us grinding out the last few days of 2015, keep grinding. It’ll pay off soon enough. Regardless, make it a good one.
From reading a variety of online posts, both SEO and Domaining are poised for a big win year heading into 2016.
Will voice search lead the way in 2016?
My SEO area of focus for 2016 will be mobile and social. Both areas of interest will play a vital role as more companies focus on voice search via smartphones, and more digital assistant apps are launched in a forever changing search landscape.
If you’re website is not mobile, you’re signing the desktop death certificate, and your website’s search rankings and traffic are sure to come to a trickle and then an abrupt halt.
But will voice search place a search gap between the have and have not businesses in 2016?
Can new domain extensions turn the corner in 2016 and become mainstream?
As for domaining, there’s so much expectation on whether 2016 will be the year that the general public buys into the new gTLD’s or new domain extensions.
My guess is that companies will focus on .brand while the general public still lives on unaware of the new virtual real estate for the next couple of years. This doesn’t mean I’m against the new gTLD’s. I own a handful of carefully selected domain extensions myself as it pertains to local markets and my area of expertise.
I think the general public will come around should companies investing heavily in using and marketing their very own .brand domain. But can domain investors, registries and registrars hold until this happens to reap great fortunes? That’s the question we’ll see played out in 2016 and likely for years to come.