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Websites generating greater customer growth and revenue.

Pay-Per-Click Advertising

It’s been won weak sense Google announced that its exact match keywords will know longer match when displaying adds.

Hmm, something reads a bit funny about that sentence, right?

Let’s try this won more time.

It’s been one week cents Google’s big announcement about exact match keywords no longer matching when displaying ads.

We’re getting closer four sure, right?

This is likely everyone’s clumsy first experience in an attempt to wrangle traffic from Google via pay-per-click (PPC) ads.

Often times, we carelessly spend money on PPC ads due to not understanding the effective use of keyword match types and negative keywords. Continue reading

Another day, and falling a dollar short with the most recent news concerning Google’s Adsense Plugin for WordPress.

If you display ads on your website using Adsense Plugin for WordPress by Google, then your days of using this plugin to earn money online are on its deathbed.

If you haven’t heard in recent news, Google has canned yet another product. Continue reading

If you’re like me, then it’s likely you’re checking both Google Analytics and Google Search Console daily for a variety of analytics pertaining to your website.

It’s nothing new that Google no longer provides organic keyword data about what keyword or keyword phrases a search uses to find your website via search rankings.

I get that Google is attempting to honor it’s privacy agreement with searchers, but not having date from organic keyword searches is really keep many of us in the dark. Continue reading

I want to share a few thoughts with you about an experience I had in auction a few weeks back.

I’ve been consistently engaged with a countless number of expiring domain auctions for nearly 4 years.

Day in and day out, I engage or watch at least a good 200-300 expired domain name auctions of the nearly 100K that expire daily.

There are quite a few GoDaddy expiring domain auctions on a daily.

I’m quite surprised at the number of geo domains that pass through the expiring auction gauntlet without a bid, and then those that pass without being purchased as a buy it now or closeout domain.

I mention geo domains, yet I want to speak directly about the geo keyword domains.

I’ve written a quite a few articles on geo and geo keyword domains as a primary digital presence.

However, today is somewhat different based on my last auction experience.

I won’t go into the financial side of this expired domain auction purchase as it may impact the future sale of this asset.

But I digress…So, where was I at? Continue reading

Dear KC Readers,

Today is the last day of March. This month marks the 3rd anniversary in the journey of KickstartCommerce.com.

The last 3 years have been amazing, to say the least. There have been ups and downs, big losses but even bigger wins.

My confidence as a writer has been boosted while my writing has grown leaps and bounds. I’m not perfect and there is still room for improvement.

This has been and will continue to be journey. I made some changes over the last 3 months that have drastically put the blog on a different course than when I first started.

I want to share with you and others in hopes that this story inspires each of you to maximize your potential towards achieving excellence and greatness in what you’re called to do in life. Continue reading

The Great Google has embarked upon the removal of all ppc or paid ads to the right of search results.

This decision has been in the works, rather testing and tweaking here and there, for the last 6 years.

The only exception to the once littered PPC ads space is seeing either Product Listing Ad boxes or Knowledge Panel ads.

And just like that, Google has now seamlessly provided a similar, if not identical, search experience for desktop and mobile while increasing their revenue.

What a rabbit they pulled out of the SEO hat on this trick. Continue reading

Most brick and mortar businesses often do not make it to their 3rd birthday. Why?

Well, there are many reasons as to why businesses, specifically small businesses, fail and never make it past 3 years in business.

perfect-bricksSometimes it’s not having a market.

Sometimes it’s mismanagement.

Sometimes it’s customer service.

Sometimes it’s lack of foot traffic or a bad location.

Sometimes it’s the product or service being offering. And the list goes one.

All of the aforementioned options have a price tag deemed as the cost of doing business.

But did you know that a single asset could reduce, if not eliminate, the total cost of ownership of the aforementioned options?

This single asset I speak of can give you more options that those I listed. Yes, more options from ONE asset alone.

Okay, so it’s no secret that domain names are critical to business today and have been for the last 20 and counting years. When precisely selected, a domain name can reduce the marketing spend and sometimes eliminate it altogether.

How do I know, you ask? Continue reading



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