So, you’ve got a business to run and customers to serve every waking hour of the business day.
Include a personal life, the occasional potty break, eating and sleeping, and there’s not room left for much more, right?
But like the competition, you want to increase your website’s visibility in search ranking in hopes of reaching more customers and closing more sales, right?
But how? After all, you manage to establish a decent content marketing strategy, and are off to the races consistently writing and publishing content.
Then a few months into your content marketing excursion, or maybe you’re in the planning stage if you move a bit slower, you realize that content marketing is as much a full-time assignment as serving your customers.
You write and schedule post after post with keyword after keyword focus only to see minimal traffic and search ranking increase.
You have the first part of the equation down, which is writing, scheduling and publishing content that’s engaging to your reader audience (potential customers).
Although search engines are finding and indexing your content to share with the world of readers and potential customers in need of your business offering, what are you doing to share your content outside the walls of your website? Continue reading
And so the question goes…
Is redirecting expired domains really worth my time and money?
Okay, so you’ve successfully completed your expired domains homework, checking off the following boxes:
- Found niched expiring domains in auction ending soon
- Performed monthly search and CPC check of domains
- Ensured expired domains were not banned by Google
- Researched expired domains using WayBack Machine
- Identified active backlink profile using Google, Majestic or ExpiredDomains.net
Now that your thorough research is complete, bids placed, expired domain auctions won and successfully transferred to your account, I’m certain you’re wondering what to do next, right?
Can you really boost traffic and search rankings using, more specifically redirecting, expired domains?
Before I answer that question with a YES, hopefully, you gave a bit of thought to how you would use expired domains long before you got all starry eyed and in love with your precious new found gems of domains.
You did give thought and draft a plan before bidding on expired domains in auction, right? Continue reading
Welcome back! It’s been a few weeks since I made the initial post in this series: How to Auto Publish WordPress Posts to Twitter.
If you haven’t read it, then I encourage you to do so. After all, we all know there is no silver bullet when it comes to SEO, and if you don’t, then you know now.
Nevertheless, you’ve written fresh content to be published to your WordPress website, but how will you go about sharing your newly created content with the masses once published? Continue reading
Over the last few years, negative SEO attacks have caught more than a few companies off guard, and that number is growing daily based on the nearly 15 million search results for negative SEO (and growing).
Even a famous digital marketing agency was caught off guard and experienced a first hand negative SEO attack on their website and brand.
If you’re not familiar with negative SEO, then you might want to read up on it and establish a plan to manage against it.
In short, negative SEO attacks can get a company penalized and booted from Google rankings, and in some cases entirely de-indexed and banned.
So, how do negative SEO attacks occur? Continue reading
I can’t tell you how many emails, phone calls and in-person conversations I’ve had in regards to people losing their content and access to their audience.
Then I encounter the following article and it all the emotions come back fresh to mind, heart and soul: Google Wiping Out 14 year old blog…
All the blood, sweat, and tears of writing content day in and day out now gone, and not one soul came looking for you and long lost content.
And this is not just content, but world-changing content as most categorize their prized possession of thoughts.
And this starts my questioning to no end in attempting to figure out what happened to their long lost content. Continue reading
Grab a drink and a snack. You have quite a bit of reading to do today… 😀
If you’ve been around this blog long enough, then you know that I have an affinity with geo-related and geo service domains.
Most people within the domain industry tend qualify geo service domains as exact match domains.
Personally, I too often define geo service domains to not be only exact match, but also partial match domains. Continue reading
I want to share another alternative web hosting provider I use sparingly when flipping and developing geo service domains.
If you’re a regular reader or visitor, then I bet you’re wondering why I’m mentioning Bluehost.
After all, you’re likely wondering how Bluehost fits into my geo service domain puzzle when you know I use and highly recommend both GoDaddy and HostGator as primary and second web host providers respectively. Continue reading