I’m often amazed by the number of business owners that don’t grasp the concept of domain names and their inherent value.
Of course, it’s been over 20 years since the initial .com goldrush and now supposedly the second coming arrived with new gTLDs.
But again, I’m amazed at how most business owners that operate business websites don’t get or scratch the surface on the importance of a domain name to their business.
Having parallels to physical real estate, domain names are very much a lucrative investment. And why? Continue reading
As a local Austinian, I tend to shy away from venturing downtown throughout the month of March due to South By Southwest (SXSW).
With SXSW, there are nearly 500,000 people trying to navigate their way throughout downtown for unofficial and official events.
Fortunately, most of the traffic and SXSW attendees weren’t out last night as my wife and I ventured out into the late evening downtown scene. Continue reading
It’s been one of those weeks, if not months, for the domain investing industry and community at large.
The apple cart has been flipped and apples are all over the place, and not in a good way either.
Flares and grenades are being thrown from one side to another by opposing new gTLD parties.
Punches have been thrown. Blow for blow and toe to toe, the gTLDS might have been put down for the count and in the casket with the latest Uniregistry news. Continue reading
As 2016 comes to an end, I’ve been M.I.A. this quarter and with good reason.
In this last quarter, I’ve been focused less on Kickstart Commerce in between SEO projects and more on developing another project based upon Church Management Software (ChMS).
And so the question goes…
Is redirecting expired domains really worth my time and money?
Okay, so you’ve successfully completed your expired domains homework, checking off the following boxes:
- Found niched expiring domains in auction ending soon
- Performed monthly search and CPC check of domains
- Ensured expired domains were not banned by Google
- Researched expired domains using WayBack Machine
- Identified active backlink profile using Google, Majestic or ExpiredDomains.net
Now that your thorough research is complete, bids placed, expired domain auctions won and successfully transferred to your account, I’m certain you’re wondering what to do next, right?
Can you really boost traffic and search rankings using, more specifically redirecting, expired domains?
Before I answer that question with a YES, hopefully, you gave a bit of thought to how you would use expired domains long before you got all starry eyed and in love with your precious new found gems of domains.
You did give thought and draft a plan before bidding on expired domains in auction, right? Continue reading
I can’t tell you how many emails, phone calls and in-person conversations I’ve had in regards to people losing their content and access to their audience.
Then I encounter the following article and it all the emotions come back fresh to mind, heart and soul: Google Wiping Out 14 year old blog…
All the blood, sweat, and tears of writing content day in and day out now gone, and not one soul came looking for you and long lost content.
And this is not just content, but world-changing content as most categorize their prized possession of thoughts.
And this starts my questioning to no end in attempting to figure out what happened to their long lost content. Continue reading
Over the weekend I had an opportunity to catch up a few articles as it pertains to SEO.
One of the articles really isn’t an article as much as it is a tutorial video. I’m not certain it’s a tutorial video either as much as it is a knowledge share.
Nevertheless, the knowledge share is by Rand Fishkin. If you’re not familiar with Rand, his background and expertise as owner and founder of Moz.com, then you’re missing out on value-add content that’s applicable to growing your business.
Each Friday, Rand randomly chooses a topic to share and expound upon for the search marketing and business world to gain greater insight about. He shares by way of video called Whiteboard Friday.
If you don’t subscribe, then you ought to going forward. You’re missing out on a lot by not subscribing.
In this edition of Whiteboard Friday, Rand talks about one of the most imperative a decision a business makes about it’s digital presence: selecting a domain name.
Whether good, bad, or plain jane ugly results, you’ll live with the consequences of the selected domain name for your business. Continue reading