I consult a number of businesses in their assessing and establishing their search marketing strategy in alignment to the business goals.
One of the areas that amazes me the most about businesses, especially small businesses, is most don’t harness the power of automation.
These same businesses want to compete with their competitors, yet complain of not having the expertise need to achieve increase search rankings and business awareness.
Let me say this: there is no silver bullet when it comes to SEO. Continue reading
I can’t tell you how many emails, phone calls and in-person conversations I’ve had in regards to people losing their content and access to their audience.
Then I encounter the following article and it all the emotions come back fresh to mind, heart and soul: Google Wiping Out 14 year old blog…
All the blood, sweat, and tears of writing content day in and day out now gone, and not one soul came looking for you and long lost content.
And this is not just content, but world-changing content as most categorize their prized possession of thoughts.
And this starts my questioning to no end in attempting to figure out what happened to their long lost content. Continue reading
Over the weekend I had an opportunity to catch up a few articles as it pertains to SEO.
One of the articles really isn’t an article as much as it is a tutorial video. I’m not certain it’s a tutorial video either as much as it is a knowledge share.
Nevertheless, the knowledge share is by Rand Fishkin. If you’re not familiar with Rand, his background and expertise as owner and founder of Moz.com, then you’re missing out on value-add content that’s applicable to growing your business.
Each Friday, Rand randomly chooses a topic to share and expound upon for the search marketing and business world to gain greater insight about. He shares by way of video called Whiteboard Friday.
If you don’t subscribe, then you ought to going forward. You’re missing out on a lot by not subscribing.
In this edition of Whiteboard Friday, Rand talks about one of the most imperative a decision a business makes about it’s digital presence: selecting a domain name.
Whether good, bad, or plain jane ugly results, you’ll live with the consequences of the selected domain name for your business. Continue reading
I sat outside for a bit this morning before the brutal Texas heat reared its ugly head.
My hope was to allow our boys to run off their breakfast tacos and chocolate milk in the cool of the morning before being held captive indoors for most of the day.
The boys did play, and even my baby girl got a chance to catch a bit of Vitamin D too.
But what caught my eye as my kids played and enjoyed themselves was a small black compact car that passed by.
The car passed by rather slow as if it was lost and trying to find it’s way to a specific house along our street.
At last, the car pulled in front of our neighbors house and I was fumbling and bumbling in an attempt to pull out my phone to snap a shot of the car’s company advertisement. Continue reading
I registered but didn’t get to attend due to celebrating a friends birthday with breakfast. And it was a GOOD breakfast too.
But fortunately for me and now you, GoDaddy recorded the hangout. Continue reading
It’s not very often that I’ve encountered a .co domain.
I own a handful of .co domain names, but most are for the sole purpose of development and nothing more.
.co was once touted as the new kid on the block that every startup would venture to when the .com was taken for the domain they wanted so desired.
However, .co came and went, and now .io is the new diamond in rough that cool and hip tech companies are clamoring over when registering a short and easy to brand domain when the .com is not available.
Although .co’s day came and went, it didn’t go out without a bang. Continue reading
Grab a drink and a snack. You have quite a bit of reading to do today… 😀
If you’ve been around this blog long enough, then you know that I have an affinity with geo-related and geo service domains.
Most people within the domain industry tend qualify geo service domains as exact match domains.
Personally, I too often define geo service domains to not be only exact match, but also partial match domains. Continue reading